We work with boards, leaders, and management teams to prepare your business strategy and transform your brands and products.
LET'S INVENT THE FUTURE
Our services have a single-minded outcome: Strategies that are bold, clear & build for impact.
INDUSTRIES WE SERVE
Architecture, Engineering and Construction
Manufacturing
Information Technology
Professional Services
Financial Services
Healthcare Services
Consulting Services
Consumer products
Food & Beverages
Hospitality
Arts & Culture
Education
Nonprofits
.
BRANDKIND works in four areas to take us from insight to elevated business strategies.
We help you make informed decisions about your next big bet – whether it is your entire business or a specific service or product line.
BUSINESS STRATEGY
SERVICES
Impact Strategy Workshops
Our signature service delivers your transformational growth strategy through the lens of commercial and ESG impact. We guide you and your management team through our collaborative process to create next level thinking together.
Vision, Mission and Values
We employ a framework that we’ve tried and tested on global businesses and startups alike to define clear and aspirational guiderails for your business.
Board Consulting
We design and facilitate board retreats, vision sessions, and other strategic planning engagements. We also advise private companies and nonprofits on board formation, board composition and independent advisor value.
Align your product and services lineup for growth with market expansion, product diversification, and rationalization strategies.
PRODUCT PORTFOLIO STRATEGY
SERVICES
New Markets
Prioritize and efficiently develop new markets whether regional, national or entering the US marketplace.
Market Development
Explore strategic partnerships and demand generation strategies expand your market presence.
Product Development
Craft compelling value propositions for new products and restage tired ones for changing market preferences.
Diversification
Explore new distribution channels and innovation to reduce reliance on your main revenue streams.
Whether launching or refreshing a brand, we clarify and strengthen strategies to help everyone move with you.
BRAND STRATEGY
SERVICES
Brand Positioning
Using our buyer behavior methodology, we help you design a brand that stands out and draws desired audiences.
Brand Messaging
Explore strategic partnerships and demand generation strategies expand your market presence.
Brand Content Strategy
We create content platforms to build brand preference and long term affinity.
We streamline and optimize brand communication systems to keep you on strategy and on budget.
BRAND SYSTEMS
SERVICES
Brand Identity
We develop your brand tone and brand expression through coherent and consistent logo, color, fonts, visual and audiovisual systems.
Brand Assets
We audit and redesign a strategic library of templates, infographics and other verbal and visual assets so your team stays on message, and on brand.
Go-to-Market Strategy
Through a strategic process that balances central and localization opportunities, we guide you to create focused strategies to activate your brand.
Please view our project case studies to get a sense of who we work with, our thinking, process and outcomes. If you like what you see, please drop us a line to explores we can help you.
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OUR PROJECTS
Our secret sauce is a blueprint for flowing purpose into everything a company does; from people, product and processes to performance.
Building businesses to love and last is not just a tagline. It is the essence of who we are and what we do.
Frustrated by navel-gazing, big words, and complicated strategies, BRANDKIND created our own way to help our clients move business, and humanity, forward. Its genesis is a book by our founder called, LOVE + FEAR: Mastering the Motives of Buyers.
We apply our buyer behavioral methodology to every project we take on. It helps us stay focused to get desired audiences to act, and business to have far-reaching impact.