WE HELP YOU ANSWER

WHAT

HELLO YOU

BRANDKIND is a strategy consulting firm for companies driven by purpose and performance. Simply put, we help build brands to love and last.

We’re with you from purpose to strategy to customer experience. To live our own purpose, BRANDKIND partners with clients who are passionate about what they do and want more of it - because it makes the world a better place.

Our blueprint is our founder’s buyer behavior book, LOVE+FEAR: Mastering the Primal Motives of Buyers. It sets out our belief that every human being and every organization can be a catalyst for profitable, sustainable impact.

LET'S INVENT THE FUTURE

BRANDKIND brings the rigor, insight, clarity, ideas and energy you need to make bold moves.

BRANDKIND aims to redefine the idea of competitive advantage; where our clients are energized and empowered by strategy that benefits all stakeholders.

STRATEGY TO RISE AND SHINE

SERVICES

Business Impact Strategy

Workshopping with clients, we apply a rigorous BRANDKIND process that takes us from insight to elevated brand platforms.

Portfolio Strategy

We craft compelling value propositions by aligning business lines, services, and products to purpose and market preferences.

Brand Expression

Whether launching or refreshing a brand, we clarify and strengthen brand positioning, messaging and content strategies.

Brand Ecosystems

We streamline and optimize brand communication systems to keep clients on strategy and on budget.

Impact across sectors. Both business and consumer companies rely on BRANDKIND for strategic advice.

Our consultants have worked on some of the world’s leading brands across professional services, AEC services, manufacturing, healthcare, technology, consumer products, food & beverages, hospitality, arts & culture, education, and nonprofits.

PROJECTS TO BUILD A BETTER FUTURE

ARCHITECTURE, ENGINEERING AND CONSTRUCTION (AEC) Constructing a bold strategic plan for a trailblazing engineering firm

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HEALTHCARE SERVICES Reshaping a health-tech company into an accessible healthcare provider

By providing consumer insights on key decision-makers, BRANDKIND helped a leading Northern California addiction recovery service create a stronger value proposition, story and tagline to Medi-Cal patients and their caregivers.

HEALTHCARE SERVICES Refocusing marketing a health recovery services business to caregivers

BRANDKIND restaged the brand of a leading Northern California healthcare provider and organized their robust services into warm, reassuring family-centered marketing content.

SPORTS TECHNOLOGY Pushing boundaries for a student athlete recruitment platform

SAAS TECHNOLOGY A new name for an immersive, 3D Metaverse platform

AEC TECHNOLOGY Transforming a 3D service provider into a virtual construction consulting company

ARTS & CULTURE Painting a vision for a women-centered global arts movement

ORGANICS & CBD A fresh, clean story for a patented organics brand

BRANDKIND balanced head and heart for a science-based CBD essential oil manufacturer to stand out in a large, under-regulated marketplace.

BRANDKIND made a new RTD beverage stand out as the yummiest solution to lasting hydration – much needed by adults and kids who are on-the-go. We helped define a new category that fills a ginormous gap between flavored water and sport drinks.

CONSUMER PRODUCTS Creating thirst for a new RTD beverage

We packed power into the story and brand identity for a beverage innovator from Arizona – where you have to know a thing of two about lasting hydration.

FOOD & HOSPITALITY Serving up a fresh spin for a loved, storied brand

FOOD & HOSPITALITY Prepping a full course of services for a hospitality management company

ARTS & CULTURE Grounding a leading aerial arts organization with its local impact story

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HEALTH & WELLNESS Bringing together a brand and services for a wellness community platform

PROFESSIONAL SERVICES Carving credibility as a cornerstone for a management consulting firm

COACHING & EDUCATION Shooting for the stars with a new personal coaching and education brand

RESIDENTIAL CONSTRUCTION Upscaling a residential contractor to a wellness services provider

Contact BRANDKIND

Susannah Mushatt Jones was the world's oldest person alive when she received a Guinness World Record in 2015. Ms. Jones contributed in her own way to society, including establishing a college scholarship at her old high school.

OUR MUSE

This mural tribute by Barcelona-based artist, Sebastien Waknine, reminds us of everyone's power to choose to be and do more.

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